There's nothing like the feeling of slipping into smooth, new sheets at night or stepping out of the shower into a fresh, soft towel. New linens are one of life's deep, simple pleasures. But to ditch your bedding and bath towels when they still have some life in them can feel irresponsible…even wasteful. We created Coyuchi For Life to solve that.
Coyuchi For Life is a new subscription service that offers a way to refresh your bed and bath linens while respecting the planet. Choose your sheets or towels, select your preferred delivery frequency (6, 12 or 24 months), and we'll send you a fresh set when you want them. Return your well-loved sheets and towels in the packaging provided, and we'll make sure that, instead of ending up in the landfill, they go on to a new life.
To achieve that, we're partnering with The Renewal Workshop. Using an earth-friendly CO2 washing process that uses no water or heat, The Renewal Workshop will launder your returned sheets and towels to like-new clean. Then they'll inspect them for any minor repairs they may need – clipping thread tails, re-sewing seams, repairing small tears, etc. – and when they're ship-shape, they'll package them for sale as "renewed" linens in our outlet store.
If your linens can't be renewed – if they have snags, stains or tears that can't be fixed – The Renewal Workshop will offer them to artisans and independent designers who upcycle textiles into new products like bags, clothing and accessories.
And, finally, sheets and towels that aren't upcycled will be shredded and either composted, or recycled into yarns that will be used to create new textiles. The goal is to someday be able to re-spin 100% recycled cotton, an emerging technology that will completely close the loop on sustainability.
With the help of The Renewal Workshop, Coyuchi can offer our customers a more responsible way to consume. And that means you can enjoy fresh, new linens and be green, too. Learn more about Coyuchi For Life, or sign up for the service. Scroll through the images below to see The Renewal Workshop's step-by-step process.
First, your Coyuchi linens get sorted into three categories: renewable, upcyclable, or recylable. The majority of what The Renewal Workshop (TWS) receives is renewable. Once they are sorted TWS tags them and sends the products on their way to be washed.
The Renewal Workshop is one of the only businesses in the world to use a Tersus washing machine. Tersus is the world's most advanced waterless cleaning technology: it uses liquid CO2 to deep clean your Coyuchi linens, transforming them to a like-new state. It has been proven to remove stains, oil, smoke, mold, etc.
Once your linens have been washed, The Renewal Workshop quality team inspects each piece and develops a plan for renewal. These linens are then often passed on to the Sew Techs who mend them. From snipping loose threads to sewing holes, your renewed linens are given great care.
You can shop renewed items at our Point Reyes location and inspire a circular economy. We've also launched a take-back program. Bring in a minimum of one full shopping bag of your used Coyuchi bedding and bath products and we will up-cycle, recycle or renew them through our partnership with The Renewal Workshop. Besides keeping your favorite linens out of the landfill, you’ll also receive $20 off your purchase of $150 or more to be used during the same visit. Learn more here.